How influential is the United Nation to protect and implement the Dissertation

How influential is the United Nation to protect and implement the death penalty in regards to human rights - Dissertation Example Moreover, the nations aimed to achieve better standards of living, human rights and social progress. The UN has a unique international nature and it can intervene in a wide range of issues. It also provides a forum for its Member States to voice their opinion. This is facilitated by the General Assembly, the Security Council, and the other committees and bodies.1 Moreover, the influence of the UN is felt all over the world. The UN performs humanitarian assistance, conflict prevention, peacekeeping and peacebuilding. In addition, the UN and its system affect the world and tend to improve it. A large number of issues are dealt with by the UN. Some of these include, environment and refugee protection, sustainable development, disaster relief, counter terrorism, gender equality, human rights, governance, improving food production and the promotion of democracy. 2 In addition, the international human rights and humanitarian law clearly prohibit torture and cruel, inhuman or degrading trea tment or punishment. This prohibition applies to all the states and is independent of their treaty obligations. Several of the international and regional treaties have clearly included this prohibition. The regional systems and the UN have declared that some features of the death penalty cannot be permitted. These aspects have been considered to be cruel, inhuman and degrading treatment or punishment. 3 Some examples are the manner in which death row inmates are kept in their cells; the torment of being under the never ending threat of execution; and the confidential nature of the imposition of the death penalty. These factors have a tremendous effect upon the condemned person and his family. As a result, the UN Human Rights Committee addressed the states with the death penalty. It asked them to improve the conditions of detention of the individuals on death row.4 Such improvements had to comply with the requirements specified in the International Convention on Civil and Political R ights (ICCPR). Furthermore, the UN Human Rights Committee had declared unwarranted delay in informing a convicted person of a stay in execution, as an instance of cruel, inhuman and degrading treatment. Moreover, the UN Human Rights Committee has made a recommendation. This suggests that the condemned and their families are to be informed reasonably and sufficiently in advance regarding the date and time of the execution.5 Such advance notice, would provide them with sufficient time to prepare for the occurrence. In this regard, the important organs of the United Nations and their functions are described below. Functioning of the UN The principal bodies of the UN are the General Assembly, Security Council, Economic and Social Council, Trusteeship Council, International Court of Justice and Secretariat. Among these the Security Council is responsible for international peace and security. Consequently, the Security Council may conduct a meeting, whenever a threat to international peac e and security is perceived.6 These six bodies do not have the same

Network Security Essay Example for Free

Network Security Essay Firewall:- A firewall is a software program or a piece of information that help screen out hackers, virus, worms and Trojan horse that try to reach to your computer over the internet. If you use a computer at home the most efficient and important step to help your computer to protect by turning on your firewall. If you have a more than one computer connects in home. It is important to protect every computer. You should have a hardware firewall (such as router) to protect your network, but you should also use software firewall on each computer to prevent the spread of virus your network. If your computer is a part of business, you should follow the policy established by network administrator. How it works:- When your firewall protection is turned on, everything that goes in and out of the network is monitored. The firewall monitors allows ‘good data’ in and block ‘bad data’ from entering your network. Firewall uses one or combination of the following method to control the traffic in and of the network:- 1) Packet filtering:- The most basic form of firewall software uses pre-determined rules to create different filters. If an incoming packet of data (small chunk of data) is flagged by the filters, it is not allowed through. Packets that make it through the filters are sent to requesting system and all others are discarded. 2) Proxy services:- A proxy service is an application that acts as an intermediary between systems. Information from the internet is received by the firewall and sent to the requesting system and vice versa.   Proxy server operates at the application layer of firewall, where both ends of the connection are forced to conduct session through the proxy. They operate by creating and running a process on the firewall that mirrors a service as if it were running on the host end, and thus centralize all the information transfer to the firewall for scanning. 3) Stateful inspection:- The most modern method of firewall scanning that does not rely on memory intensive examination is ‘Stateful inspection’. A Stateful firewall  holds significant attributes of each connection of trusted information for the duration of session. These attributes which are collectively known as state of the connection may include ip addresses, ports involved in the network and number of packets being transferred. Types:- There are two types of firewall that are as follows:- Hardware firewall. Software firewall. 1) Hardware firewall:- Hardware firewall built into the device such as routers and can protect every single machine on a network and require little configuration for efficient work. They mostly use packet filtering technique to examine the header of the packet, determining source and destination, then comparing the data to a set of predefine rules, they decide whether to ignore the packet or forward to the next step or to its final destination. 2) Software firewall:- Software firewalls are the most popular protection method for home users. They usually come as standalone applications or as a part of complete antivirus protection software. That is why it is mostly used in personal network. Antivirus such as bull guard provides besides providing protection for inbound and outbound traffic. A software firewall also protects against worms and Trojan horses. The software firewall must be regularly protected to keep up the latest technology updates and provides effective protection. NOTE:- Each type has advantages and disadvantages, ranging from ease of implementation to high initial cost. Companies should use the firewall as part of overall information security program that includes data integrity, application integrity and data confidentiality and authentication.

Feminist Literary Criticism and Lysistrata Essay -- Literary Analysis,

Classically, women playwrights are almost completely absent. There were virtually no women writers at all up until at least the seventeenth century. This fact originally led feminist critics to disregard the classical period. In an article titled â€Å"Classical Drag: The Greek Creation of Female Parts,† Sue Ellen Case states that because â€Å"traditional scholarship has focused on evidence related to written texts, the absence of women playwrights became central to early feminist investigations† (132). Despite this absence of female writers, feminist critics analyze the role of women in ancient Greece in other ways. Recently, feminist writers have been able to delve further into the classical period by examining female characters from the works of male playwrights. The construction of women in male literature is extremely important. Peter Barry, in his chapter on feminist literary criticism in his book Beginning Theory: An Introduction to Literary and Cultural Theory, asserts that observing the female characters in works by men is important because it provides â€Å"role models which indicated to women, and men, what constituted acceptable version of the ‘feminine’ and legitimate feminine goals and aspirations† (122). Looking into the roles of the women within the works helps us determine the kind of role women and men occupy in relation to each other in addition to the personal characteristics of the women. This insight into the relations between men and women adds a new layer of knowledge for feminist critics. The depiction of women by women writers differs greatly from the depiction of women by male writers. Women, as represented by men, represent stereotypes of actual women. That is, â€Å"the feminist critic may assume that the images of... ...ial and cultural evidence of the role of women in ancient Greece. Despite the fact that he is indeed a man, Aristophanes does a good job capturing certain aspects of his female characters: their drive to succeed, their natural coquettishness, the general desire to end war diplomatically, and their devout servitude to the gods. Aristophanes also has a very firm grasp of the social situation of women in his time. For example, he knows where the line of rebellion would be drawn: if the husbands forced the wives into having sex, they must relent. He knows how the ultimately defer to their husbands’ judgment, particularly in political matters. Lastly, he knows that their concerns are chiefly domestic. However, he generally misunderstands or misrepresents many aspects of the female character. The feminist literary critic would be quick to point these discrepancies out.

Elements of a State and Philippine Constitution Essay

State A community of persons more or less numerous, permanently occupying a definite portion of territory, independent of external control, and possessing an organized government to which the great body of its inhabitants render habitual obedience (De Leon, 2000). The Philippines is a state. Elements of a State The first element of a state is the people, which is known to be the most essential and indispensable element of a state. This is the mass of the population, or the number of people living within the state. There is no specific number of people required living within a state so that it could be called a state. The second element is the territory, which is the established area that rightly belongs to the people of the state. This is the aerial (air), terrestrial (land), fluvial (stream/river), and maritime (water) domains of the state. The third element is the government, which is the agency to which the will of the state is expressed, created and administered. This is a group of people or institutions which run and rule the society. The fourth element is the sovereignty, which is known as the supreme power of the state to command and enforce obedience its will from the people. Territory According to Article One, National Territory, of The 1987 Constitution of the Republic of the Philippines: â€Å"The national territory comprises the Philippine archipelago, with all the islands and waters embraced therein, and all other territories over which the Philippines has sovereignty or jurisdiction, consisting of its terrestrial, fluvial and aerial domains, including its territorial sea, the seabed, the subsoil, the insular shelves, and other submarine areas. The waters around, between, and connecting the islands of the archipelago, regardless of their breadth and dimensions, form part of the internal waters of the Philippines.† This means that all the area that is encompassed by 185 kilometers (100 nautical miles) from the Philippine shore, under the seabed even, is a territory of the Philippines. This is sometimes also known as the â€Å"Philippine Area of Responsibility†, a term used by PAG-ASA and other weather agencies to determine for example, if a typhoon or a Low Pressure Area has entered our territory. Constitution of the Philippines The constitution of the Philippines is the most important part of a state. The national territory and all the fundamental laws- the set of rules and principles- can be found here.  The Constitution also enunciates state principles and policies. Among the principles and policies embodied in the Constitution are: (1) Sovereignty of the people; (2) Renunciation of war as an instrument of national policy; (3) Supremacy of civilian authority over the military; (4) Service and protection of the people as the prime duty of the Government; (5) Separation of Church and State; (6) Guarantee of human rights; (7) Separation of power among the various branches of governments; and (8) Autonomy for local government units. One of the central components of the Constitution is the Bill of Rights, which declares and enumerates the basic rights and liberties of the people which the government (or any person) is forbidden to violate or encroach upon. Among the rights granted by the Constitution are: (1) Due process of law and equal protection; (2) Right against unreasonable search and seizure; (3) Right of privacy; (4) Freedom of speech, of expression, and of the press; (5) Freedom of religion; (6) Liberty of abode and travel; (7) Right to information on matters of public concern; (8) Right to form associations for purposes not contrary to law; (9) Right to a just compensation when private property is taken for public use; (10)  Right against impairment of contract; (11) Freedom of access to the courts; (12) Rights pertaining to persons under investigation; (13) Right against excessive bail; (14) Rights of the accused in criminal cases; and (15) Right to speedy disposition of cases. It has been revised seven times, starting from The 1899 Malolos Constitution, which was approved by then President Emilio Aguinaldo on December 23, 1898 and promulgated on January 21, 1899, and then the Philippine Organic Act of 1912 enacted into law by the United States Congress on July 1, 1902. Next was The Jones Law of 1916, enacted into law by the United States Congress on August29, 1916, followed by The 1935 Constitution, which was approved by the 1934 Constitutional Convention on February 8, 1935, certified by the President of the United States on March 25, 1935, and ratified by plebiscite on May 14, 1935. This was amended two times, on June 18 1940 and March 11, 1947. The 1943 Constitution, was approved by the Preparatory Committee on Philippine Independence on September 4, 1943 and ratified by the KALIBAPI convention on September 7, 1943. Following this is The 1973 Constitution, which was proclaimed in force by Proclamation by then President Ferdinand Marcos on January 17, 1973. This was amended three times, on October 16-17, 1976, January 30, 1980 and April 7, 1981. The present constitution, which is The 1987 Constitution, was first presented to then President Cory C. Aquino as The 1986 Freedom Constitution on October 15, 1986. This was approved by the Constitutional Commission on October 12, 1986. It was ratified by a plebiscite on February 2, 1987 and proclaimed in force by February 11, 1987. References: Pacaway, J. (2014, July 4). Philippine government with 1987 constitution. Retrieved from http://www.slideshare.net/anjanet2/philippine-government-with-1987-constitution Philippine Constitutions | Official Gazette of the Republic of the Philippines. (n.d.). Retrieved from http://www.gov.ph/constitutions/ Salinas, S. (2013, December 16). Concepts of state and government. Retrieved from http://www.slideshare.net/sarahsalinascatwoman/concepts-of-state-and-government-29249128 THE 1987 CONSTITUTION OF THE REPUBLIC OF THE PHILIPPINES – ARTICLE I | Official Gazette of the Republic of the Philippines. (n.d.). Retrieved from http://www.gov.ph/constitutions/the-1987-constitution-of-the-republic-of-the-philippines/the-1987-constitution-of-the-republic-of-the-philippines-article-i/ The History and Evolution of the Philippine Constitution | Law | Jcmiras_03. (2014, August). Retrieved from http://www.pinoysites.org/jcm/item/12/ The Constitution of the Philippines: An Overview | Herald Digital Law Philippines. (2011, February 1). Retrieved from http://philippineslaw.wordpress.com/2011/02/01/the-constitution-of-the-philippines-an-overview/

Labor Market for Nurses in Florida

Florida State is located in the South Eastern region of the United States.   Most of it is a peninsula bordered by the Gulf of Mexico on the west and Atlantic Ocean on the East.   Florida has the 4th highest state population in United State. As at 2006, the population was over 18 million.   Economically by 2005, the gross state product was over 500 billion dollars.Florida’s labor market is determined by employment and wages, labor force, economic indicators and the population structure.   In 2004, Florida approved a constitutional amendment to increase the minimum wage to over 6 dollars per hour.   All employees were then supposed to comply with the wages increase (www.stateoflorida.com/portal/)In labor market, employees and workers respond in exactly opposite ways to higher wages.   More people want to work when wages go up but employers then hire fewer workers. However, if labor markets operated normally, the level of employment and subsequent wage would be deter mined by the law of supply and demand.   The number of workers on a given job and the wage paid to them should reflect an agreement between the needs of both parties.   Employers would like to hire more workers at a lower wage but not enough workers are willing to accept employment for lower pay (Lovell, 2006).Wages are determined in a market economy by among many factors, tradeoffs and government’s improvement of market outcomes.   The government can improve the outcome of the economic system and stimulate the development of a society. Tradeoffs involve sacrifices made in obtaining certain products or services rather than others using the same required resources. These factors influence the nursing wages in Florida.Nursing wages are determined mostly by the skills needed at work, place of employment and the mount of time spent at work.   Enhanced educational credentials also determine the amount of premium that a nurse is paid.   Therefore nurses are paid according to the level of academics and their job contribution. Among many determinants of wage calculation, include productivity of the worker, output per hours worked, employer’s willingness to work, cost of living, experience and many others. These factors determine wages of nurses in Florida (http://www.floridanurse.org/foundationgrants/index.asp)There are various factors that influence the supply and demand of nurses in Florida.   The rapid aging of both the population and the nursing workforce results in the need for supply of nurses to maintain pace with the growing demand. There has been a decrease in supply of nurses due to poor working environment, closure of nursing schools, nursing faculty shortages and other career opportunities. All these have decreased the supply of nurses.   Licensing data indicate that over 40% of active licensed Florida nurses are over 50 years of age and 15% are over 60 years. (http://www.dob.state.fl.us/). These factors have led to an increased demand in the supply of nursesIn Florida, various factors play a critical role in determining the salary that a nurse is to be paid.   These include the academic level, time spent at job, the locale, and experience. There are different types of nurses; school nurses, occupational health nurses, Geriatric nurses who work and care for the elderly and also those with masters and doctoral degrees.   All these have a different structure of salary.However, generally the average starting salary for a new nurse in Florida ranges from about 15 dollars an hour or around 31,000 dollars a year.   However, the salaries increase tremendously with experience.   The salary of an advanced registered nurse practitioner (ARNP) range from 45,000 dollars to over 90,000 dollars annually. (http://www.floridanurse.org/foundatrionGrnats/index.asp) Utah State also faces a shortage of nurses.   The situation is a more severe and critical shortage.   Utah has ageing nursing professionals with an a verage registered nurses being 47 years.   However, Utah can employ various techniques to increase the supply of nurses.They can increase the number of nursing faculty in the various nursing schools.   Young men and women interested in developing a career in nursing can get an opportunity to train in the arena.   The nursing schools can be increased to accommodate more students and also be able to offer refresher courses to learners. Learners can also be given loans, scholarships and grants to undertake nursing education programs. This will increase the supply of nurses tremendously.   (http://www.utahnurses.org/portal/default.)REFERENCEFlorida Nurses Association article- Retrieved on 23rd Jan 2008 from;http://www.floridanurse.org/foundationgrants/index.aspLovell, v. (2006). Solving the nursing shortage through higher wages. Institute for women’s policy research: Washington DC, USA.Utah Nurses Association article- Retrieved on 23rd Jan 2008 from;http://www.utahnurses. org/portal/default.

Sardar Vallabhbhai Patel essays

Sardar Vallabhbhai Patel essays Sardar Vallabhbhai Patel, the Iron Man of India, was born on October 31st, 1875 in Nadiad, Gujarat. His father, Jhaverbhai Patel, was a farmer. Vallabhbhai's early education was in Karamsad. A famous story about Sardar Patels strength takes place in his boyhood years. When he was young, Vallahbhai suffered from a boil. There was a man in his village who used to cure boils by touching them with hot iron. Vallabhbhai went to him to remove the boil that he had. The man heated the iron rod until it grew red but seeing how young Vallabhbhai was, he hesitated. Vallabhbhai fearlessly responded, "What are you waiting for? The iron will grow cold. Hurry up, brand the boil,". Vallabhbhai picked up the glowing rod and burnt the boil. Those who watched him were shocked. But there was not a trace of pain in the boy's face. Sardar Patel went to England to study law and returned to India in 1915. After returning he met Gandhi and soon joined him in many issues of the day including one in which he represented workers in a dispute with mill owners in Ahmedabad in 1918. Patel had a successful law practice, but as he became more influenced by the ideas of Gandhi he gave it up and threw himself into the campaign for Indian independence. In 1931, Patel was elected President of the Indian National Congress. Gandhi vested great confidence in him through all the years of their friendship. Gandhis assassination left Sardar Patel without the guidance of his political mentor and the "Father of the Nation. His memory as the "Iron Man of India", came from his steely determination and pragmatism. Nowhere was this more apparent than when, as Home Minister and Minister of States, he took action to consolidate the Indian Union and authorized the police to merge Hyderabad into India. Though a staunch Hindu, Patel had a deep appreciation for the diverse culture of India. Patel contributed very substantially to the deliberations of the Cons...

Marketing Plan Lush Cosmetics Essays

Marketing Plan Lush Cosmetics Essays Marketing Plan Lush Cosmetics Paper Marketing Plan Lush Cosmetics Paper This marketing plan will introduce the steps which will help to take Lush cosmetics forward in the year July 2010 to June 2011. The plan will analyse Lush cosmetics current situation (internal and external threats, suppliers and customers attitude and Lush’s main competitors). The plan will then introduce a year’s tactical decisions which will take Lush cosmetics forward. 2. 2. Lush cosmetics history Lush cosmetics produces handmade cosmetics using organic fruits and vegetables, essential oils and safe-synthetic ingredients in all their products. They are against the use of animal fat in their products; In addition to that they are also against animal testing and perform tests solely with volunteers (people). In 1994 the founders Mark and Mo Constantine opened their first Lush store in Poole in the UK where the companys headquarters is today. Today Lush has now more than 600 stores in 43 countries and has targeted 1000 stores in the future. Lush cosmetics produces and sells a variety of handmade products, including face masks, soaps, bath bombs, bubble bars, hand and body lotions and hair treatments. 2. 3. Purpose of the Marketing Plan This marketing plan is to help Lush cosmetics to increase sales, revenue, profit and increase customer awareness in the coming year. This will be done by improving on the sales and marketing tactics on the existing products. 1. 4. Lush Cosmetics Mission Statement Lush cosmetics produce handmade cosmetics using organic fruits and vegetable, essential oil and natural ingredients. Lush cosmetic is strongly against animal testing and uses volunteers for their products testing and do not trade with companies that test on animals. Lush do not package its products and if they have to then only in recyclable packages. Lush do not spend money on adverts or pay famous people to advertise their products. The only adverting Lush does is mailing the Lush Times (their own news papers) to customers and give out to shoppers, all the people in the lush Times are employees and customers. Also Lush has cut off intermediates and trade direct with its suppliers to offer them the best price and have also form partnership with some suppliers to supports the environment. Lush supports campaigns such as environmental issues, conservation of the natural world, animal welfare and human rights and spend about 2% of its profit on supporting charities. 1. 5. Lush Cosmetics Market Lush is trading in the cosmetics market and offers its customers organic and handmade quality products with no added scientific chemicals and none of the ingredients is tested on animals. Lush products are popularly known for its strong smell, freshness and its unique shapes and forms like cheese, cake or jelly. Lush cosmetics believe in equal opportunity for all and therefore employ anyone regardless of the cultural background, Lush trades only with suppliers who do not test products on animals and trade with main suppliers to cut off any intermediary. Lush cosmetics do not have a specific customer base they sell to anyone but most of their customers tend to be young age females. Lush cosmetics is an ethical company, the company’s philosophy is to protect the environment therefore all their products are not packaged if any the recyclable package is use. Lush also campaign against air pollution and therefore aim to air-freight less than 5% of its raw materials. It has also advised its entire staff not to take any UK mainland domestic flight when on business trips. Lush saves energy by using solar panels to heat water, doing Carbon Trust energy survey to reduce energy consumption and replacing its old machines with more energy efficient ones. 1. Situational Analysis 2. 1. Current Products Analysis Lush cosmetics current products are bathing soaps and shampoos, shower gels, jellies and scrubs, facial and body skincare, haircare, fragrances and spa. 2. 2. Product Description All Lush products are handmade using natural ingredients such as cocoa, Shea butter, and natural preservatives. 2. 3. Current Pricing Lush cosmetics is using a price skimming strategy to price their products. This strategy means the products prices are set high compared to their competitors. This strategy allows them to recover their sunk cost quickly before competitors bring similar products on the market. . 4. Current products prices The bath emotibombs, bath ballistics, bath malts, soaps and shower jelly products are in the price range from ? 1. 90 to ? 5. 00 per/100g. The shower gels, shower smoothies prices are between ? 5. 50 to ? 15. 00 per/250g. The skin and hair care products are sold in the price range of ? 5. 00 to ? 15. 00 per/100g. The solid fragrance price is between ? 4. 95 to ? 6. 25 per/10g. The karma and vanillary atomiser are sold between ? 21. 95 to ? 25. 95 per/30g and the other karma and vanillary products are sold between ? 2. 95 to ? 1. 25 per/100g. 2. 6. Current distribution Lush products are sold only in Lush shops and can also be ordered online (Lush website). 2. 7. Current promotion Lush cosmetics products are advertised only in Lush magazine (The Lush Times), online (Lush website) and display in show case in Lush shops. 2. Current Target Market Analysis 3. 1. Target Market approach Lush cosmetics uses a form of viral marketing or viral advertising to reach its target customers. This is made by people who have experienced their products and then spread it by word of month. They have also joined social networks such as facebook and messages are spread very quickly on such networks. Lush also have customer forum where people join to share their experience with products with one another. Lush have shops across cities and high streets, therefore the strong smell attracts many shoppers into the shop. Lush also produce a Lush Times which is mailed to registered members and also available to pick in shop for free. This strategy is to keep regular customers up to date of the new products and also give window shoppers something to remind them of Lush. Lush cosmetics have targeted a niche market producing high quality cosmetics with natural ingredients for all target groups who wants to spend a bit more for their well being. Lush cosmetics have also targeted the gift market where it have very high sales in occasions such as Valentine’s Day and Christmas where everyone want something extraordinary for their love ones. Lush have the strategic advantage over it competitors of being different compared to its competitors (being handmade, having unique shapes, batch produce, strong smell, natural and ethical). (see Porters Generic strategies). 3. 2. Porter’s Generic Strategies StrategicTarget| Strategic Advantage| | | Uniqueness perceived by customers| Low cost position| | Industry wide| DIFFERENTIATIONLushBody shop| OVERALL COST LEADERSHIP L ’real, Max factor, | | Segment only| FOCUSNo. 7, Fashion fair, Bobbi brown,| 3. 3. Demographic profile Although Lush cosmetics products are not the cheapest on the market, the customers base range from all age group, different social backgrounds, gender and all income classes. This is because of the quality, uniqueness and natural ingredients that attribute to their products. 3. 4. Target Customers Lush products are used in everyday life, Lush targets all and sundry. Lush also targets those who shop on special occasions such as Christmas or Valentine’s Day because of the unique shape, design and smell of the products. Lush products are rated as premium and quality products in the cosmetics market (see product position map). 3. 8. Product Position map Premium Price Body Shop LushNo. 7 QualityStandard L’Oreal Boots amp; ASDA St. Ives (99p Shop) Own Brand Low Price 3. 9. Customer Attitude Many customers associate Lush products with teenagers and middle age women and many with the perception of being too expensive. Most customers attitude towards Lush change after they use the product. Customers who are familiar with Lush products regard the products as value for money because Lush uses natural ingredient. A number of their customers also buy from them because they support their campaigns such as against animal testing, Fair Trade and charity supports. Loyal Lush customers purchase through the usual channels that is online or at the shop. They also receive a regular update on new products (Lush Times). Other customers purchases on occasions such as Christmas and Valentine’s Day as gifts for family and friends. There are also customers who walk in due to the locations of the shops (on high streets) or the strong smell of the products drives them in. Lush does not have a big customer base compared to most of its competitors such us L’Oreal, but Lush’s regular customers have associated with Lush not the brand but quality and value for money. (see table below) 3. 10. 1. Customer satisfaction Satisfaction with various beauty retail brands, December 2009 Base: All internet users aged 18+ who have ever visited the brand 3. 10. Purchasing process Lush cosmetic has a criterion a supplier has to have before they will trade with the supplier. Anyone who wants to trade with Lush must not test its products on animals. Lush travel direct to its suppliers to see the conditions the suppliers are living under. It has also form partnerships with most of its raw material suppliers in countries such as Africa and Asia to support those farmers and pay them fair prices for their products, through this they can control them and stop the environment from destroying. Lush cosmetic trade with the suppliers direct, Lush does not use any intermediary when purchasing raw material, this is to ensure suppliers get a fair price for their products and also support these suppliers. Lush is very selective about its supply network, they do not trade with distributors who test products on animals. 3. 11. Market size and Forecast Due to the recession there has been a decline in consumer confidence in the cosmetics market which has led to a fall of about 7% in sales in the first quarter of 2009. That said, there is some anticipation that the sector will recover in the near future (see table below). 3. 8. 1 Size and Forecast Beauty Retailing UK January 2010 Sector Size and Forecast| | UK: Health and beauty retailers’ sales, 2008-14| | 2008| 2009 (e)| 2010 (f)| 2011 (f)| 2012 (f)| 2013 (f)| 2014 (f)| |   |   |   |   |   |   |   |   | | Health amp; beauty specialists (? bn)| 4. 14| 3. 85| 3. 95| 4. 07| 4. 2| 4. 33| 4. 45| |   |   |   |   |   |   |   |   | | All retailers (? bn)| 254. 7| 260| 264. 5| 270. 2| 276. 5| 283. 2| 289. 9| |   |   |   |   |   |   |   |   | | Health amp; beauty as % of all retail sales| 1 . 63| 1. 48| 1. 49| 1. 51| 1. 52| 1. 53| 1. 54| | (excl. sales tax, at current prices)|   |   |   |   |   |   |   | | NB: excludes Boots the Chemists and NHS receipts through all pharmacies| | Source: National Statistics/Mintel|   | . 12. Beauty retailers` prospects There are some observations made in relation to the forecast period in the whole beauty retailing. * Supermarkets such as Boots and Superdrug have established a stronger presence in cosmetics market and they will continue to challenge on price. * It could prove difficult to coax some consumers out of their habit of never paying full price on their products. Some cosmetics retailers such as Lush will therefore have to work even harder to convince shoppers that ‘they are worth it’, if they are to break out of this discounting cycle. However, niche operators like Lush could start to benefit from trading later in the forecast period as consumer confidence picks up. * The over 65s tend to be more conservative and more sceptical consumers of beauty products. In some ways they have been one of the few ‘minority’ groups that have escaped the protection of political correctness. They have been overlooked for too long and it will be age-relevant rather than anti-ageing products that present the biggest opportunity for wooing these consumers. * There is also expectation to see more niche internet pure players gaining attraction over the next five years. This includes those specialising in male grooming, because the anonymity factor and online experience both appeal strongly to men in this market. 3. Current Competitors Analyses 4. 1. Competition in the cosmetics market is very strong. Competitors such as Boots who bring similar products as Lush on the market for lower price makes it more competitive. Lush’s’ main competitor Body Shop is also seen in the same price category therefore the threat is not that high. (see Lush competitors in the table below) 4. 1. 1. Lush Competitor Beauty Retailing UK January 2010 Retail Competitor Analysis| UK: Leading beauty specialists, 2008/09| Retailer | Operations| No. of outlets| Sales (? m excl. sales tax)| Notes| Profiles| Alliance Boots| Pharmacy/health amp; beauty| 2,591| 6,343|   | P| AS Watson Europe (Hutchison Whampoa/Hong Kong)| Drugstores/ perfumeries| 1,316| 1,400|   | P| Superdrug| Drugstores/in-store pharmacies| 915| 1,075|   |   | Savers Health amp; Beauty| Drugstores| 234| 161|   |   | The Perfume Shop| Perfumeries| 167| 164| (a)|   | |   |   |   |   |   | The Body Shop| Beauty| 338| 173| (e)| P|   |   |   |   |   | Bodycare Health amp; Beauty| Drugstores| 60| 57|   |   | The Fragrance Shop| Perfumeries| 103| 45| (d)|   | Space NK| Beauty| 63| 44|   | P| Lush| Beauty| 87| 42|   | P| Effective Cosmetics| Beauty| 10| 35| (b)|   | Molton Brown| Beauty| 43| 33|   | P| Crabtree amp; Evelyn| Beauty| 43| 26| (c)|   | L’Occitane (France)| Beauty| 40| 19| ( g)|   | Penhaligons| Perfumeries| 14| 8| (h)|   | (a) Store numbers includes Ireland. (b) Previously known as Virgin Cosmetics. Sales estimated. (c) Store numbers estimated. (d) 2007/08 data. (g) 2007/08 data. Includes concessions. h) Standalone stores as at December 2009. P = Profile included in this report| Source: Company Accounts and Annual Reports/Mintel| 4. 2. Competitive advantage Lush cosmetics has the advantage of being handmade and fresh, all the ingredients are natural with no added chemicals and all the products are tested on human not on animal. Lush products are classified as quality, vegan and environmental friendly. 4. External forces Analyses 5. 1. Environmental factors * Political: Political issues that can affect Lush cosmetics can be â€Å"political unstableness† in countries where Lush gets its raw materials from. Political unstableness such as civil war can lead to stop or delay in delivering raw material. * Environmental: Lush spends about 2% of its profit in charities which campaign on environmental issues. Many people shop at Lush because they care about the environment. Lush have to continue with its believes to keep these customers. * Social: Many elderly people have the perception of Lush being for young age and middle age women and also lot of men have the perception that it is only women who visits Lush shops. Lush has to try and change this perception of people. Technological: Everything is made by hand, Lush do not depend too much on technology. When the business changes into mass production in the future it needs some technology to speed up production. * Economical: The recession has also affected Lush economically because consumers do not have much money at their disposal, therefore consumers turn to cheaper substitute product. * Legal: Since Lush’s main suppliers are outsi de the country, there are some foreign regulations that Lush has to oblige to when buying raw material from abroad. Also Lush has to oblige to rules and regulations when bringing raw materials into UK. 5. Summary SWOT Positive| Negative| Internal| External| StrengthsHigh street shopsNatural ingredientsUnique selling pointNot many direct competitorsValue for moneyNatural ingredients| WeaknessLack of advertisingHigh cost in raw materialsSelective in suppliers| OpportunitiesInnovation to engage customersSupporting known charity eventsGrowing own raw materials| ThreatsIncrease in competitorsPremium price, New entriesEconomical down turnImitations of Lush products| 6. Marketing strategy and Objectives 7. 1. Marketing strategy The marketing strategy that Lush cosmetic uses is the uniqueness of its products, the natural ingredients and the testing procedures. This has given Lush a sustainable competitive advantage in the market. 7. 2. Financial objectives The financial objective for Lush cosmetics is to increase in revenue and sales, to reduce production cost and to increase the number of shops globally. 7. 3. Marketing objective The marketing objective is to increase the customer awareness, increase the market share, to develop new products, to enter into new market segments and protect the environment. . 4. Identifying Lush marketing strategy Ansoff Markets| Products| | Existing| Market PenetrationThrough: Viral marketing, Lush Times, Lush Forum, Lush website, social networks| Product DevelopmentThrough: New products (perfumes, Spa), Product extension (new product design, new smells) | | New| Market DevelopmentDeveloping new segments (Perfumes, Spas), Overseas markets| DiversificationRe lated diversification (Spa)| 7. Determine Marketing Objectives For the next year the marketing objective for Lush cosmetics will be the same but we will aim to improve it. Also the aim will be introducing new segments such as air fresheners self made soaps and making selected segments available in selected shops. 8. Marketing strategy The marketing strategy that will be used to take Lush cosmetic forward next year is: * Market Penetration: This will be done by improving the way Lush advertises to gain more customers from its competitors. * Market Development: This will be done by advertising the perfume and spa segments more effective. Also making the perfume segment available in selected departmental store such as House of Fraser, John Lewis or Selfridges) and increasing the national and international store outlets. * Product Development: This will be done by innovating new products such as Air Fresheners and Self made soaps (customers can select the flavours and ingredients they want and the soap will be done for them). * Diversification: This will be done by taking the spa segment also out of the shops by opening spas where only Lush products will be used. 9. Tactical Marketing Programs This section of the marketing plan is going to give clear details how the plan will be carried out. This section will give detailed and tactical decisions that will be carried out in areas like product, price, place and promotions that will help Lush cosmetics to achieve its goals for next year. 11. 1. Target Market The target market will remain the same (see current target market analyses). 11. 2. Product Lush cosmetic currently produce bath, shower, skincare, and hair care products. It also produces perfumes and has a Lush spa which exists only in Lush shops. Lush products have no packaging and if any, then only recyclable packaging. Lush products do not have any labels because of the package free nature of the products. The tactic that will be taken will be to introducing new products such as self made soaps and air fresheners to attract more customers and also improving on existing products. * Customised soaps: This will attracts more customers because they can select their own fragrances. * Air fresheners: Lush is known for its strong smell, bringing products such as air freshener will sell very well because the business already has that image. Lush Spa: Lush spa outlet at the moment is only in Lush shops, the plan is to take Lush Spa out of the shop. They are investing in a new spa facility which is expensive, the alternative plan is to form partnership or rent a space in selected existing spa where only Lush products will be used or sold. This will increase sales and the brand will become more popular. This will also have effect on t he overall sales of Lush. 11. 3. Promotion Currently, Lush only forms of advertisement are through the Lush Times, Lush forums, social websites and viral marketing (regular customers telling other people about their experience). Since Lush does not spend money on mass media advertising, the plan will be to improve the existing methods and make it more effective. * Lush Times: Currently, Lush Times is only for pick up in shops and mail to registered members. The plan is to handout the Lush Times outside the shops by having someone stand outside the shops at least for an hour a day to give them out to passer bys, and also collect their personal information for mailing special offers. * Lush Forum: The Lush forum is at the bottom of the Lush website where is very difficult to find. The plan is to improve the forum by making it interesting by writing regular visitors comments in the Lush Times and reposition of the forum on the wide by bringing it on the top bar. * Social Networks: Lush has joined many social networks such as face book. The plan is to join more social networks and instead of the people searching to invite Lush, Lush will search for people to join them. Also the social network sites will be improved by making it similar as the website with new products and regular updates. * Viral Marketing: â€Å"The 5 for 5 Plan†. This plan is to give a product up to ? 5. 0 pounds to customers who introduce 5 new customers within a period of 3 months and spend in average up to ? 50. 00 pounds. * Charity Event: The plan is to sponsor more charity events where Lush can display banners to create more awareness. 11. 4. Place The distribution channels that Lush uses at the moment are only direct sales. Lush products are sold only in Lush shops and online on t he Lush website. The plan is to improve the direct sales mechanism and also go into indirect sales using strategic advantage (segment only / focus strategy). This will increase the competitive advantage of Lush. 1. 4. 1 Direct sales * Franchising: During the year the plan will be to go into franchising, this is mainly giving other investors the right to sell Lush products. In this case the investor owns the shop, but Lush controls the way the product should be sold and marketed and determines the standard of the business. Lush will receive an initial fee from the investor and an on – going management fee. * Internet: Although there is an online shop, the plan will focus more on online advertising by registering with more social networks and sending regular business up-date to members. Also the customised soaps will be available online where customers can select the different smells (such as vanilla, lemon, cherry) and shapes they want online and this will be sent to them. This will raise more awareness and therefore increase sales. * Shop: The hand out of the Lush Times outside the shop which will be introduced this year will create more awareness and through that sales will increase. * Geographic: This year’s plan will be to open more shop outlets in towns and countries where there are no Lush shops. Selective Retailers: The idea is to rent a space in departmental stores like House of Fraser and Debenhams and display the Lush products with Lush own employee and check out. This same method will also apply to the Lush Spa where a space in selective spa or fitness clubs will be rented to sell Lush products with Lush employee and check out independently from the spa or fitness club. 11. 4. 2. Indirect sales * Selective Retailers: This year’s plan is to select products that have packages and can easily be bar coded (because is the first time only try ith perfumes) available in selected departmental shops such as Selfridges and House of Fraser and perfumeries like Douglas. * Spa: Lush products will be sold to selective spas that will buy from Lush for discounted price and sell it as the original Lush shop price. 11. 5. Price The price of the products will remain the same across country i. e. in the UK all Lush product prices will be the same no matter where it sold either in Lush shop or departmental store. There will be no changes in price because Lush wants to maintain the image of being premium and quality and ethical. All the indirect sellers will receive a commission on the number of products they sell. 11. 5. 1. Online prices The online price will be the same as the shop prices, there will be only additional postage cost added to the products which will depend on total weight package. 11. 5. 2. Indirect sales prices All the indirect sellers will receive a commission or a discount on number of products they sell or buy. The commission or discount will be 30% of Lush profit made on the product. The high commission will attract more indirect sellers and as the indirect increases the percentage can change next year. (see new price list below) 1. 5. 3. New price list Products| Seize (g)| Direct sales price from (? )| Online price from (? )| Indirect sales Retailers (? )| Indirect sales Spas/Fitness clubs (? )| Bath soaps/ shampoos| 100| 1. 90–5. 00| 1. 90-5. 00 +postage| | 1. 90–5. 00 -30%| Shower gels| 250| 5. 50–15. 00| 5. 50–15. 00 + postage| | 5. 50–15. 00 -30%| Solid fragrances| 10| 4. 95–6. 25| 4. 95–6. 25 + postage| | 4. 95–6. 25-30%| Perfumes| 30| 21. 95-25. 95| 21. 95-25. 95 + postage| 21. 95- 25. 95 -40% | 21. 95- 25. 95 -30%| Self made soap| 100| 1. 90-5. 00| 1. 90-5. 00 + postage| | 1. 90-5. 00 -30% | Spa Full body massage| 2hrs| 125. 0| | | | 12. Cost The financial implications will be the money needed to acquire new shop outlets and to open spa studios. There will be also money needed to pay the departmental stores and a percentage of Lush’s profit will go to the indirect sellers. 13. Advantage The advantage of this marketing plan is Lush is going to generate extra revenue through franchising. Also there will be no additional cost, all shops and online employees will remain the same and carry out duties such as collecting personal details and handing out Lush Times, e-mailing information and updating social networks websites. 4. Implementation The implementation of the plan will be monitored by a timeline which will start from July 2010 to June 2011. The timeline will show when each decision made or duty will begin. This timeline will support the plan and guide the implementation throughout the project so that the goal can be achieve by June 2011. (see timeline) 15. Control The marketing plan will be assessed every 3 month s till the end of June 2011 to make sure the marketing plan is effective and providing the promised result as stated in the plan. The control will be done by comparing previous year’s figures (customer base, sales figures, and customer feedback) to the current figures. * Customer base: This will compare the number of current strategic customers to the number of customers at the end of June if the number of customers have increased or not. This will prove if the promotion strategy was effective or not. * Sales / Revenue: At the end of June the sales and revenue figures will be compared with the previous year figures. This will show the effectiveness of this marketing plan, i. e. f customers trust the product they will still buy it, regardless of their economical status. * Customer feedback: At the end of June the business will collect customer feedback from its strategic customers to find out if they like the changes and the new direction of the business. 16. Evaluation My evaluation of this marketing plan will tackle all possible gaps which appear to be in areas such as promotion, place and product. The plan will improve Lush’s advertisement, will increase Lush’s sales outlets and have indirect sellers who will be paid on commission basis. It will also introduce customised products which will attract more customers. This plan is not going to accrue much cost to Lush, the money that Lush will invest in the additional outlets will assets to the business. This plan will be very effective because it will directly or indirectly improve on Lush’s cosmetics existing marketing strategy which needs some attention, this one year marketing plan will definitely take Lush cosmetics forward. References Live hearing from Lush marketing director Lush. co. uk Lush Times Keynote. com Mintel. com Module handouts

Using Readability Formulas

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What an IT manager must do to create and maintain a successful project team - Essay Example Additionally, it is an arrangement of activities those are formulated for of planning, initiating, managing and executing resources with the objective of completing specific project or task deliverables inside allocated timeline and budget constraints (Ahn, 2012; Kerzner, 2006). In addition, a project manager is assigned to a project. A project manager is responsible for managing projects tasks. In this scenario, a skillful and qualified project manager is one who is able to foresee the entire project from initialization to completion, as well as have the ability to realize the project vision. For better project management especially in information technology sector, IT project managers are required to make administration skills and capabilities more flexible (Ahn, 2012). This report discusses the role of a project manager in creating and maintaining a successful project team. In this scenario, this report will outline some of the fundamental aspects regarding project management such as basic skills and capabilities required by an IT Project Manager for developing and controlling a successful project team. Given below are some of best practices those are fundamental for of a successful project manager: Effective communication is one of the fundamental aspects of every project management practice. Additionally, for the efficient and effective project management IT project managers need to keep in mind a number of fundamental aspects. In IT project management, project managers need to improve the communication with their team mates using latest tools and technologies. The constant communication and efficient interaction among team members make the overall project easy to handle and deal out. In this way they are able to discuss and resolve project issues and problems. Hence, the project manager is also able to assess the level of the project and possible decision needs to make the project successful (MindTools, 2012). Professionalism is also one of the

Comorbidity and Treatment of Mental Illnesses Research Paper

Comorbidity and Treatment of Mental Illnesses - Research Paper Example Changes in these levels can lead to abnormalities. In addition, during the interview with the parents, it was acknowledged that they tolerated this abnormal behavior such as moodiness. He was also having problems at school due to the particular cohort of students he was associating with. The increase in weight could also be attributed to either genetic factors or simply the parents feeding him an unhealthy diet. On a side note, he seemed to have some abnormally shaped facial features which could possibly be the result of trisomy-21 or another genetically linked disorder which could be used to help explain the genetic link behind the psychiatric illnesses. The suicide which followed due to bullying could have also been prompted by a couple factors. The students were making fun of him and over time this wears down a person’s defenses making them vulnerable. People who are suffering from depression and suicide also have low amounts of dopamine, which is an important neurotransmit ter in the regulation of mood. It is hard to place Alex’s problems at a specific root such as ADHD because there are so many biopsychosocial problems which could be effecting and causing many of the problems in which he is experiencing. First, in order to gather information regarding the roots of the problem, I would focus on the biology and family history as well as the parent’s lifestyle and parenting style. 1. Is there a family history of obesity and any other conditions associated with obesity such as heart disease, cancers, etc.? 2. Is there a history of ADHD or any other diagnosable psychiatric illnesses in the family? 3. Has this behavior always been displayed, or has this been something that has evolved in the past few years? 4. How would you describe your parenting style when dealing with Alex? 5. How would you describe his home life in relation to his social life at school? The questions that I would like to ask Alex would be more related to his ideas of suic ide and depression and looking his global index as far as mental health. 1. When and how many times have you considered committing suicide? 2. How does it make you feel when the kid’s bully you†¦ how do you deal with that? 3. How do you feel when you cannot concentrate in class and do your work? 4. What do you want out of life? 5. Is there anything else you want to share as far as how your family, friends, teachers, etc. treat you? Interview 1. When and how many times have you considered committing suicide? There has been a few times in which I have felt like what’s the point in living. Like its hard when you can’t find anything you’re good at, and you see kids doing good in some aspect and I’m just not good at anything. I also am fat and the kids like to make fun of me for that. I feel like what’s the point in living if I can’t be successful or do anything. I have only tried once to go through with my suicide, but I think about it as a way of me escaping from everything. 2. How does it make you feel when the kid’s bully you†¦ how do you deal with that? It makes me feel sad and angry. I feel like they are attacking me and it hurts me on the inside. Sometimes I will get angry and fight back, but then I get into trouble. I feel like I can’t talk to anyone about it because I don’t want to come off as weak to my parents or at school. Most of the time I just want to play video games and be by myself when I go home

Managing Activities to Achieve Results Essay Example for Free

Managing Activities to Achieve Results Essay Structure of an organisation is the way the people and different departments are set out. XXX School’s structure is shown in Appendix 1. It’s is widely split into Thai and foreign areas with different departments that interact daily to fulfil its processes and functions. There is evidence to suggest it uses the matrix model. For example XXXX the Head of English Kindergarten department is also responsible for undertaking the project of improving the schools website. Mullins (2005:a) notes culture as ‘the collection of traditions, values, policies, beliefs, and attitudes that constitute a pervasive context for everything we do and think in an organisation’. Due to the being both foreign native speakers and Thai teachers present in the school, a divide in beliefs, values, policies, traditions and processes is present. The two ‘sides’ maybe well undertake tasks in a different way, however there is one belief that is clearly paramount throughout the school. The most important belief is the service and relationship provided to the customer (customer being the student and their parents) is everyone’s number one priority. Whether you are a native English or Thai teacher the attitude fed down from the top is the strong value and belief that the student’s education is most important. Processes are the series of links that define  the function. Within every organisation functions have to be performed. Fig 1. Examples of functions carried out at Varee School Fig 2. The processes involved in planning a lesson. Planning a lesson involves relatively few departments and people. It’s mainly an individual task that is easy to complete and can be repeated easily, something that is important to keep the business efficient. Certain processes that involve more people and more departments are not so efficient. Most obvious problem being the Thai/foreigner cultural difference. There are problems with language barriers, different attitudes and beliefs. For example, Thai people don’t like to ‘loose face’ or cause somebody to ‘loose face’. This can cause problems as often they would rather mislead people than be honest and accept they can’t do something. Business process transformation and TQM would be able to improve the interrelationships between the different process and functions and this is talked about later in the report. Taken from the latest school magazine, published December 09 it states the mission statement as: ‘In order to maintain high standards of educational development, the school follows and emphasises three main goals which are to maintain a progressive curriculum, a proficient management and a highly productive teaching staff. XXX School strongly believes that if these goals are carried out, our students will gain various skills which are crucial in life such as intellect, communication skills in foreign languages, technology and moral development. Our students will mature into good citizens physically and mentally. Over all they will develop social skills enabling to and learn harmoniously in society. ‘ Within this mission statement three main goals are given, lead to its overall objective: * to maintain a progressive curriculum * a proficient management * a highly productive teaching staff. The overall objective being: * to maintain high standards of educational development The mission statement along with the aims and objectives have meant that a structure designed for the most effective teaching possible has been developed as well as providing the customer (the student and their parents) with the a path of education they wish to take. They can study their subjects in 80% Thai or can study on the English programme where they will be studying mostly in English. Along it could be suggested the mission statement is a little long, there can be no doubting that it has created a sense of direction and the main belief that is comes down through the management in the school to all the staff. Evidence of this is seen in not only my personal objectives but many other teachers’ also. XXXX, Head of Mattayom for foreign staff states in the school magazine â€Å"Our goals are simple; to give every student the best education available; to foster creative thinking and a global outlook; and to instil a love of learning in every student. (Teachers at Varee love teaching and genuinely care about their students.† In addition XXXXX, Mattayom Teacher in the native English teaching department says â€Å"My goal is to give the children the confidence and tools required to expand their English abilities so that they can interact in an increasingly global English Community†. The school is of course a business and there for wants to make a profit. By carrying out these aims and objectives the school is providing the customer with great service, meaning the school will continue to grow thanks to an enhanced reputation. If the school continues to grow, with good business management to, the school will continue to make a profit. How does the school carry out its functions to meet its objectives? A curriculum for example is crucial to providing quality teaching and obviously quality teaching is the school’s main objective. According to my seniors, Fig 3. , shows the  communication process they will follow in updating a curriculum. One of three people can decide that change in curriculum is required; The Head Mistress, Director of foreign staff, Head of Department. Reasons for a change can be due to results, government changes, private tests changes, or parent’s requests. In this example we will assume that the Head Mistress has requested the change. Fig 3. Communication process XXXXX School will follow when updating a curriculum Happy with the curriculum? No Happy with the curriculum? YES Finished curriculum Happy with the curriculum? No Happy with the curriculum? NO Happy with the curriculum? YES YES Happy with the curriculum? YES Finalised and continuously monitored Head of Department (Will make the improvements) Curriculum is provisionally taught Director of foreign teachers Head Mistress The methodology used in this process is carried out by four levels of the organisation. It’s very much based around completing the task and then checking, discussing and improving if possible. Once the Head Mistress is happy it is provisionally taught and again checked. Again, if any improvements can be made they are, if not its taught and continuously monitored. With every process there is an output. The schools main and ultimate output to the customer is the education of the student. The Head of departments work has to be referred back to higher authority to be checked and this means the quality is checked before being moved onto the next  stage. By continuously carrying out processes, such as improving the curriculum, the standard of education, the final output, will be strong. As with any businesses, weaknesses and improvements can always be found and that’s why it’s important for the curriculum and other such areas to be continuously developed and improved using all areas of the organisational structure. Bibliography Mullins, L.J, 2005a. Management and Organisational Behaviour. 7th ed. Harlow: Pearson Education Limited. Varee school Magazine Mullins, L.J, 2005b. Management and Organisational Behaviour. 7th ed. Harlow: Pearson Education Limited. Hall,D, Jones, R, Raffo,C, Anderton, A, 2008:a. Business Studies. 4th ed. Harlow : Pearson Education Limited

SEDS-Saving Space Exploration Essay -- Space Exploration Essays

SEDS-Saving Space Exploration Space exploration was once a fascinating part of human culture. Back in the 60’s, when getting to the moon was a top priority, and exploring the features of other planets interested people, the space program had the momentum to pull off bigger and better things. To explore stars not even in our galaxy and even possibly pull off the feat of discovering extraterrestrial life was something people only dreamed about. Once being only in the imagination, space travel is a reality. Nowadays, many people have lost interest in the space program. With people’s interests in space exploration dwindling, as well as internal problems with the NASA program, funding has been cut short, and continued development in space exploration has been stunted. SEDS, which stands for Students for the Exploration and Development of Space, is one of the programs that is trying to bring the space program back to the prestige it held in the 60’s and is also attempting to regenerate public interest in space exploration. SEDS was founded in 1980 at MIT and Princeton and consists of an international group of high school, undergraduate, and graduate students from different educational backgrounds who are to promote the development and exploration of space as a whole (www.SEDS.org). One of the unique aspects about the organization is its dedication to being a youth-oriented organization. On the organization’s main website, the SEDS mission statement says SEDS supports a network of students across many of the nation’s top colleges. The mission statement also says the organization encourages young people who are interested in space to become a member of their organization. The SEDS mission statement also states by becomin... ...hives. The three chapters of SEDS that were analyzed all have their own qualities, and in one way or another contribute with the goal SEDS has set for the organization. All three chapters have flaws, but looking at whether the chapters did what they were supposed to do the chapters, for the most part, accomplished their goal. Information was provided from credible sources, as the information helps people become informed of space exploration. The goal of getting people physically involved with projects of space exploration is not completely fulfilled because of the lack of depth the descriptions of the projects have, and the lack of information of how to get involved in those projects. However, the overall goal of saving space exploration can be accomplished if SEDS uses their chapters wisely and continues to expand their organization across colleges nation-wide.

How Technology Effects Education Essay -- science

How Technology Effects Education The best method for improving educational standards is to utilize every tool available, including state-of-the-art technology. Computers and the Internet have expanded the way in which information can be delivered to the students of today. Today's networking technologies provide a valuable opportunity to practice new learning techniques. Educators are discovering that computers are facilitating learning. Computer based communications, or Telecommunications, can offer many educational opportunities; therefore, educators will need to adapt current teaching methods to incorporate this new media into the classroom. Computers have made a fundamental impact in most industries, providing a competitive advantage that has come to be essential to many businesses. Therefore, schools must also use technology to improve the educational process. School systems often consider purchasing a computer network, and justify its purchase by applying it to routine administrative tasks, such as attendance records and grading. While these tasks are very important, they only show a small part of what technology can do for a school. Technology must go further than simply keeping attendance; it must focus on keeping students interested and productive. Since computers and the Internet have expanded in such a way in which education can be delivered to students, it is currently possible to engage in "distance education through the Internet. Distance education...

Compare and contrast two psychological approaches Essay

My intention in this essay, is to compare and contrast the following psychological approaches Behaviourism and Psychoanalysis, in doing this I will unpack the key points of these two approaches, highlighting the differences and explaining them. The first approach I will look at is Psychoanalysis; the most famous psychologist linked to this is Sigmund Freud an Austrian psychologist who first proposed his Psychodynamic approach. These perspectives states, that there are three main sections to the human psyche. The first is the â€Å"ID† this is the natural drive, which seeks gratification constantly, the second is the â€Å"EGO† this is our personal set of values developed as children, and finally the â€Å"SUPEREGO† a set of learned values, taken from society and our parents rules and values. Also he believed that as children we all go through five stages oral, anal, phallic, genital, and latency. If the child is either under or over gratified in any one of the stages then they will have problems in adulthood. Another element of Freud’s theories was his studies of dreams; Freud believed that dreams acted as a form of fantasy, a defence mechanism against the unacceptable urges of the id. Fantasy allows the individual to act out events in the imagination, which can satiate the urges of the id, which are repressed. Freud theorized that dreams were a subconscious manifestation of these repressed urges, and that they served mainly to satisfy sexual and aggressive tendencies The other theory I will refer to is Behaviourism; this is an approach, which states that all psychology must be directly measurable and recordable, if it is to be regarded as scientific. In his 1924 book Behaviourism, Watson made the notorious claim that, given a dozen healthy infants; he could determine the adult personalities of each one, â€Å"regardless of his talents, penchants, tendencies, abilities, vocations and the race of his ancestors.† While  making such a claim seems ridiculous today, at the time Watson was reacting to emerging Freudian psychoanalytical theories of development, which many people found threatening. Watson’s scheme rejected the entire hidden, unconscious, and suppressed longings that Freudians attributed to behaviours and posited that humans respond to punishments and rewards. Behaviour that creates positive responses is reinforced and continued, while behaviour that creates negative responses is eliminated. After both of these psychologists came other expanding on their theories, psychologists like Pavlov and Skinner expanded Watson’s theories and Psychologists like Jung and Adler expanded Freud’s. An important component of many psychological theories in the late nineteenth century, including psychoanalysis was â€Å"introspection†, the study of the mind by analysis of one’s own thought processes. It was in reaction to this trend that behaviourism arose, claiming that the causes of behaviour were not founded in the mind, but rather that they were the results of conditioning and responses to stimulus. Behavioural theorists emphasize that behaviour is a result of a process of learning from observing. What actions pay off and what works. This theory simplifies human behaviour by neglecting the many other influences on us, many of which are vital to the psychoanalytic theory. In direct conflict psychoanalysis uses introspection as the basis for all theory stating that behaviour is caused by childhood experiences, to quote Freud â€Å"the boy is father to the man†. Another difference is found when you look at research methods. Psychoanalysis is based around introspection and as such has very little research, due to the fact that the theory has very little testable data, it can neither truly be proved nor disproved. Behaviourism tested and researched ideas before they were published, all of the research was directly observable and and testable, this was due to the basic aim of behaviourism, which is to produce analysable and scientific results. The research done by the approaches differ as much as who they are studying behaviourism focuses all of its attentions upon animals and how their  behaviour equates to human behaviour. The reasons for this focus of experimentation was stated by theories being made on the evolution of creatures scientists such as Charles Darwin were stating that all life found on earth descended from basic organisms, due to this behaviourists of the period believed that any reaction from a animal could be observed in humans as all creatures â€Å"evolve† from one another. The techniques used for Freud’s research, were based around introspectional research into members of the public, the problem however was that Freud lived in a place where the only willing volunteers for research were Jewish housewives, as such Freud’s research can be critised as it focused mainly on one (extend) As time has gone by both of these theories have received critism from various sources, and their views have been expanded and changed by psychologists who came after them. Since Freud first described his psychodynamic theory, Freud and his psychoanalytic theory have faced intense criticism. His most famous critic is Jung, a former college. Jung started to disagree with Freud in 1913 over many of the key of issues to the theory, including amongst other points, Freud’s emphasis on children’s sexuality and its importance in early development. Jung had a different view of the construction of human personality, for instance, and had different ideas about how dreams should be interpreted and viewed as part of psychoanalysis, dreams of course being very important to the study of Psychoanalysis; they were seen as to quote Freud † a window to the subconscious†. Alfred Adler, another college of Freud, also disagreed with the masters view of childhood sexuality, instead he believed that infants and children are driven mainly by a need for acceptance and praise rather than sexual gratification. In modern times, Freud has been the target of criticism from many corners. Feminists especially criticize his understanding of â€Å"hysteria† and his theory of Oedipal conflict, they deny that a child would think and seek to act in this way. Basically the main criticisms of Freud’s theory are that it is based too much in studying sexual urges and the need for gratification. Also many people believe that Freud had no real proof for his theories and they were too much based around introspection. His theories have been expanded and criticised by his peers, Jung, Adler ECT, and their theories although still psychoanalytic list the influences on behaviour as society and a persons environment. Much of the research done in Behaviourism was done prior to john Watson championing the term â€Å"Behaviourism† in his 1924 book. Edward Thorndike (1874-1949) initially proposed that humans and animals learn behaviours through the association of stimuli and responses. He stated two laws of learning to explain why behaviour occurs the way that it does: The Law of Effect specifies that any time a behaviour is followed by a pleasant outcome, that behaviour is likely to recur. The Law of Exercise states that the more a stimulus is connected with a response, the stronger the link between the two. Ivan Pavlov’s (1849-1936) carried on work on classical conditioning also he provided an observable way to study behaviour. Although most psychologists agree that neither Thorndike nor Pavlov were strict behaviourists, their work paved the way for the emergence of behaviourism. Later the behaviourist approach was taken up by B.F. Skinner (1904-1990) who worked out the evolution of human behaviour by observing the behaviour of rats in a maze, where certain actions lead to different consequences In the 1950s, however, the popularity of behaviourism began to decline. Behaviourism is very difficult to crititse as unlike other approaches the data is not open to interpretation. As such the theory has received very little crititsm over the years. One of the main critisms was made by Noam Chomsky (1928), an expert in  speach, who demonstrated that the behaviourist approach simply could not explain the way a child picks up its native language. Today, many psychologists debate the extent to which cognitive learning and behavioural learning affect the development of personality. Also much of the research done by behaviourists would not be possible in the present day as the general public are much more aware of issues of cruelty to animals. Both of these theories have one key element, which is shared. Namely both have inspired and been the basis of therapies, which are still used to aid a variety of problems. From psychoanalysis, psychotherapy grew. Psychotherapy is a way of treating psychological or emotional problems, through talking both about the issue and about other issues. The main focus is to talk the patient through their experience hoping to discover the personal feelings, relationships, and events that have created their vegetative behaviour. Freud first used this therapy whilst living in Austria where he was a practicing physician specializing in neurological disorders. When Freud could find no physical cause for an illness, he would experiment with this new therapy and in this way he found it extremely useful. It is now used widely across the world and is even a recommended treatment in the NHS. Behaviourism has led to other therapies, mainly treatment for phobias. Classical conditioning is also the basis for different types of fears or phobia, which can occur through a process called stimulus generalization (a child who has a bad experience with a particular dog may learn to fear all dogs). Although classical conditioning is the cause of many phobias, classical conditioning can also help eliminate them through a variety of therapeutic techniques. One is â€Å"systematic desensitisation†, in which an anxiety-producing stimulus is linked with a positive response. The opposite result (making a desirable stimulus unpleasant) is obtained through â€Å"aversion conditioning† therapy, in which a behaviour that a person wants to stop e.g. an addiction, such as alcoholism is paired with an unpleasant stimulus, such as a nausea-producing drug. So in conclusion, no one theory can be proven either correct or incorrect, as elements of each are useful and effective in modern life. Psychologists will constantly expand these theories and critism will continue, for as long as the debate rages on. BIBLIOGRAPHY: Psychology for A level by Mike Cardwell, Liz Clark and Claire Meldrum (2000) Gale Encyclopaedia of Childhood & Adolescence. Gale Research, 1998. Rachlin, Howard. Introduction to Modern Behaviourism. 3rd ed. New York: Freeman, 1991 Lieberman, David A. Learning: Behavior and Cognition. Belmont, CA: Wadsworth Publishing Co., 1990. Gale Encyclopaedia of Psychology. Gale Research, 1998. Blackman, Derek E. Operant Conditioning: An Experimental Analysis of Behaviour. London: Methuen, 1974.

Native Son: analysis of rhetorical strategies Essay

Max concludes his argument for Bigger’s life with a speech in a final attempt to persuade people to see the greater good in letting him live. His purpose is to convince that public as well as the judge that Bigger’s violent nature is spawned from the oppressive society that keeps him and other African Americans in constant fear and poverty. He achieves success in articulating his points by employing various rhetorical strategies: similes, cause and effect, and comparison. The speech is punctuated with similes. He uses them to relate Bigger and society to other parts of life. â€Å"The complex forces of society have isolated here for us a symbol, a test symbol. The prejudices of men have stained this symbol, like a germ stained for examination under the microscope.† This simile shows how the white public looks down upon the African American population as a â€Å"germ† or plague of society, under constant interrogation and examination. Max extends this simile by relating society to a â€Å"sick social organism†. He describes the â€Å"new form of life†, the African American oppressed as â€Å"like a weed growing from under a stone†, which expresses the immense burden of the white public. Max also illustrates the African American lifestyle as â€Å"gliding through our complex civilization like wailing ghosts; they spin like fiery planets lost from their orbits; they wither and die like trees ripped from native soil.† This shows the aura of distress and hardship of the African Americans. Max tries to explain that Bigger is the product of a racially oppressive society in which all African Americans must live by using the strategy of cause and effect. â€Å"What Bigger did†¦ was but a tiny aspect of what he had been doing all his life long! He was living, only as he knew how, and as we have forced him to live.† He describes Bigger’s offenses as results of their own actions. In reference to the hardships that the white society consciously forces upon the African American population, Max states: â€Å"We know this evidence for we helped create it.† After stating all the oppressive and dominative actions taken upon the African American society, he speaks of the murders as being obvious end products, which should have been expected. â€Å"We planned the murder or Mary Dalton.† In order for Max to eliminate the obvious racial bias that was present in the minds of the public, he employs comparison. He highlights the fact that because he is black, his crimes are completely indefensible and horrible. Max dismisses Bigger’s villainous persona by comparing him to the freedom-fighting patriots that founded America. â€Å"These twelve million Negroes, conditioned broadly by our own notions as we were by European ones when we first came here, are struggling within unbelievably narrow limits to achieve that feeling of at-home-ness for which we once strove so ardently.† Max’s speech combines the rhetorical strategies of similes, cause and effect, and comparison to convey his views on racial maltreatment and persecution. He effectively illustrates the very parts of society that caused Bigger’s actions, and makes an notably moving case for Bigger’s life.